How Personify Finance makes money
Personify Finance App may receive compensation from lending partners when borrowers connect through our platform. This compensation helps us build and maintain the website, publish educational content, and operate borrower-support tools at no direct cost to you.
Specifically, Personify Finance App may be compensated:
- When a visitor submits a completed rate-check form through our site
- When a visitor who prequalified goes on to sign a loan agreement with a Personify Finance lending partner
- Through display advertising or placement fees for other financial products on this site
How this affects our content
We hold our editorial content to a strict standard: compensation does not determine what we recommend, what we criticize, or which products we cover. Specifically:
- Our Personify Finance reviews honestly disclose high APRs and other product trade-offs
- We publish articles recommending Personify Finance alternatives — including options that cost less
- Negative customer reviews are published alongside positive ones
- Our editorial team is organizationally separated from our ad / partnership team
FTC disclosure compliance
In accordance with Federal Trade Commission (FTC) guidelines (16 CFR Part 255), this notice discloses that Personify Finance App may receive compensation from third parties mentioned on this site. This disclosure applies to the entire site unless an individual page specifies otherwise.
Rate comparisons
When we compare Personify Finance to other lenders (such as in our vs. OppLoans, vs. Upstart, or vs. OneMain articles), we rely on each lender's publicly disclosed rates and terms as of the "last updated" date on the article. Rate ranges change — the comparisons are directional, not quotes.
What this does not affect
- Your rate, loan amount, or terms with a Personify Finance lending partner
- Whether you're approved or declined
- The fees you pay for your loan
Compensation flows from the lender to us — never from you to us.
Questions
For questions about our advertising practices or specific disclosures, use our contact form.